Causal Factors of Logistics System Development Strategies and Process Innovation on the Performance of the Construction Industry in Thailand
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Abstract
The objectives of this research were threefold: 1) to analyze the level of Logistics System Development Strategy, Innovation in Logistics Processes, and Organizational Performance in the Thai construction industry; 2) to analyze the direct influence of the Logistics System Development Strategy on Logistics Process Innovation and Organizational Performance; and 3) to analyze the direct influence of Logistics Process Innovation on Organizational Performance, and the role of innovation as a mediating variable. This study employed a quantitative research approach. Data were collected using questionnaires from 300 registered construction entrepreneurs under the Thai Contractors Association (TCA).The analysis utilized descriptive statistics and Structural Equation Modeling (SEM).The research findings indicate that the Logistics System Development Strategy has a significant positive direct influence on Logistics Process Innovation. The Logistics System Development Strategy also exhibits a significant positive direct influence on Organizational Performance. Furthermore, Logistics Process Innovation has a significant positive direct influence on Organizational Performance. Notably, Logistics Process Innovation acts as a mediating variable, exerting an indirect influence between the logistics development strategy and organizational performance. The research concludes that a robust logistics strategy not only directly contributes to organizational efficiency but also stimulates innovation, which is a crucial mechanism for sustainably enhancing performance in the construction industry.
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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
ลิขสิทธิ์ของบทความ
ผลงานที่ได้รับการตีพิมพ์ถือเป็นลิขสิทธิ์ของมหาวิทยาลัยหอการค้าไทย ห้ามมิให้นำเนื้อหา ทัศนะ หรือข้อคิดเห็นใด ๆ ของผลงานไปทำซ้ำ ดัดแปลง หรือเผยแพร่ ไม่ว่าทั้งหมดหรือบางส่วนโดยไม่ได้รับอนุญาตเป็นลายลักษณ์อักษรจากมหาวิทยาลัยหอการค้าไทยก่อน
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