THE BUSINESS MODEL OF RELIGIOUS AND CULTURAL TOURISM OF THAILAND-INDIA

Abstract

          The objective of this research are as following: Lay the groundwork and develop the business model for both Thailand and India’s organizational administration and Religious and cultural tourism management. By deriving, the conclusive model is the collective collaboration amongst several various circles of experts. A majority of information on this study were graciously provided by a) the first and foremost 10 respectable monks closely related to the matter, b) the inbound tour operators of each country, local communities, private sectors and 10 representatives from public sector (or Government agencies). Altogether the sources were 20 persons in total. Methodically this research was tasked by specifically selecting the samples in compliance with the determined criteria and by which 4 significant means were implemented as the following: 1) Questionnaire 2) Observation form 3) In-depth interview form 4) Sub-group discussion form in relation to Quantitative research. In order to obtain the results, Qualitative research of documented   provision, observation, interviews and small group discussions into their considerations. Hence, were these steps closed by the overall analysis and thoroughly descriptive elaboration.

            The research results found that The business model for both Thailand and India’s organizational administration and Religious and cultural tourism management. There are many paramount elements that will make business operations and tourism management successful, including 1) Accommodation 2) Food 3) Hygiene 4) Facility & Amenity 5) Knowledge 6) Service 7) Allocation and time utilization 8) Transportation 9) Preparedness of Information distribution 10) Coordination 11) Personality and friendliness of traveling mates and tour leader 12) Expectant Benefits be received 13) Prioritization of Activities 14) Benefits from Dhamma learning 15) Benefits from Practicing Meditation 16) Forthcoming Benefits according to the Enlightenment-oriented goal and Dhamma adoption to life.