Published: 2020-01-28

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Research Articles-Academic Articles

Structural Equation Model used for Technology Transfer Studying: A Case Study of an Automotive Subsidiary in Thailand

Kanokchon Thanabordeelertmeta, Orapan Khongmalai

1-13

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Value Creation of Pink Dolphin Tourism Khanom District, Nakhon Si Thammarat Province

Tanyarat Chaichim, Suwanna Praneetvatakul, Narong Veeravaitaya

14-24

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Marketing Channel and Financial Feasibility of Oyster Farm Investment in Kanchanadit District, Surat Thani Province

Panumun Muktichard, Phattarawan Tantong, Somjai Nupueng

25-36

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Supply Chain Management of Safe Seafood Products: A Case Study of Fisherfolk Shop in Pracuap Khiri Khan Province

Apinan Aueaungkul, Suttiporn Bunmak, Nawit Amage, Sanit Srichookiat

37-51

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Path Analysis to Study Impacts of Country of Origin and Brand Equity towards Buying Intention in Thai Boxing Equipment

Sunida Piriyapada

52-64

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Loyalty of International Tourists Toward Historical Tourism

Puangpanot Sobkhunthot, Kwunkamol Donkwa, Chatchai Pitsaphol

65-80

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Guidelines to Promoting Local Cuisine for Gastronomic Tourism: Case study of Khanab Nak Community, Pak Phanang District, Nakhon Si Thammarat Province

Pavit Tansakul

81-92

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Motivation towards entrepreneurial intention: A case study of business students in Southern region of Thailand

Pimpika Poolsawat, Daraneekorn Supanti

93-100

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Participatory Action Research to Enhance the Foundations Economic of Agricultural by Household Account for Cost Reduction and Increase Revenue According to the Sufficiency Economy Philosophy on Tambon Pho Road, Amphur Non Thai, Nakhon Ratchasima Province

Siriporn Loetyingyot, Supawadee Maneenate

101-117

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Logistics and Thailand 4.0 Industrial Development

Ampawan Nupra – in, Theerawan Junsang

118-129

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