Behavior of Social Media Usage for Working and Information Perception of the Director, Primary Level of the Ministry of Education and Sports of the Lao People’s Democratic Republic

Authors

  • Sengphachanh Phachanh -
  • Satreethai Poommai Department of Environmental Science, Faculty of Environment, Kasetsart University
  • Onanong Phewnil Department of Environmental Science, Faculty of Environment, Kasetsart University
  • Noppawan Semvimol Department of Environmental Science, Faculty of Environment, Kasetsart University

Keywords:

Information perception, Lao PDR, Social Media Use, Standard Deviation

Abstract

This research focuses on studying and comparing the behavior of people using social media for work and information perception between Director of Division and Deputy Director of Division at the Director, Primary Level of the Ministry of Education and Sports of the Lao People's Democratic Republic (Lao PDR) and studies their interest to receive news and information through social media on quantitative approach. An online survey on 77 people was carried out using questionaries on Google Form from October 2023 to January 2024. The data were examined and illustrated according to the frequency, percentile, average and standard deviation. Moreover, the independent-samples T-test for differential analysis with a statistical significance at 0.05. The results of the research showed that 83.12% of combined total used WhatsApp for working and information perception. The comparative results of the hypothesis testing between Director of Division and Deputy Director of Division show that five of the social media usage habits were similar with a statistical significance at 0.05. However, the “Frequency of Media Use” part was varying. Besides these, 92.21% of candidates chose to receive online information, 48.05% preferred to receive via Facebook and 55.84% preferred to receive information in infographic format.

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Published

2024-12-31

How to Cite

Phachanh, S., Poommai, S., Phewnil, O., & Semvimol, N. (2024). Behavior of Social Media Usage for Working and Information Perception of the Director, Primary Level of the Ministry of Education and Sports of the Lao People’s Democratic Republic. Journal of Buddhist Education and Research (JBER), 10(4), 61–69. Retrieved from https://so06.tci-thaijo.org/index.php/jber/article/view/276175

Issue

Vol. 10 No. 4 (2024): October-December

Section

Table of Contents

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