วารสารสังคมศาสตร์ปัญญาพัฒน์

Vol. 8 No. 2: April - June 2026

View Vol. 8 No. 2: April - June 2026

Published: 2026-06-27

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Research Article

A Export Potential and Competitiveness of Thai Agricultural and Agro-Industrial Products to the United Arab Emirates and Saudi Arabia

Rapeepat Boonthong, Non Vorlapanit

1-16
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School Administration for Developing the Innovativeness of Teachers in Demonstration Schools

Manaphan Charnsilpa

17-30
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The Factors Influencing the Decision to Use Low-Cost Carriers for Domestic Flight Routes

Nakamol Maneenoot, Thanarak Laosuthi

31-42
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Factors Affecting Purchase Intention of Used Car Customers via Facebook in Bangkok

Thanupong Koonkanaviwat, Pornlapas Suwannarat

43-60
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Organizational Commitment of Administrative Officials at the Secretariat of the Office of The Attorney General

Laddawan Khonwai, Juthatip Klaitubtim

61-74
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Core Business Enablers (SE-AM) and Efficiency of Thai SOEs: Evidence from Panel Data, 2021–2024

Pichayapa Pungrat, Non Vorlapanit

75-88
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Exploring Brand Equity’s Influence on Repurchase Intention between Local and Global Cosmetic Brands: The Case of PROYA and L’Oréal Paris in China

Huong Thanh Luu, Asscoc.Prof.Dr. Jul THANASRIVANITCHAI

89-102
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The Influence of Service Quality on the Intention to Use Loan Services among Members of Wangphayatai Savings and Credit Cooperative Limited

Kuttiyaporn Pongveaha, Prapaipim Sutheewasinnon

103-118
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Guidelines For Developing 21st-Century Skills Based on The Threefold Training of Small School Administrators Under Surat Thani Primary Educational Service Area Office 1

Ilada Sripiaw, Phrakhruwuttichaikarnkosol

119-130
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The Impact of Multicultural Educational Environments on Students' Foreign Language Communication Competence in Guangxi Private University

Liao Han, Qin Jian, Ruan Jiaolong

131-146
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The influence of online marketing mix factors and corporate image on consumer purchasing decisions for Government Savings Bank digital lottery products in Hat Yai District, Songkhla Province

Waraporn Chaosuan, Piyasa Heemlah, Anuwat Songsom

147-158
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The Effect of Game-Based Learning with Think-Pair-Share Technique on Academic Achievement of Grade 2 Students in Social Studies on “Good People of the Community”

Werika Homson, Pasuda Pakapol

159-170
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Research and Design for Developing Prototype Packaging for Faith-Based Cultural Products Derived from Madhupayasa Rice

Raksiri Kaewtawee, Srisuda Patjan, Nattaluck Issara, Phojnicha Roeksamut, Kannika Boonyang, Kumpirawadee Nawakitpaitoon, Kitbordin Thongduang, Krisana Chongsri, Theerawat Petdee, Nantikarn Prasopsook, Wiwit Suttithumsatid, Theerawan Chansang, Kannaphak Tantasith, Daycho Khaenamkhaew

171-188
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Work Motivation and Quality of Work Life Influencing Organizational Commitment of Generation Z Employees at the Government Savings Bank Head Office

Tharudee Luermun, Pornpimon Kachamas

189-204
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Factors Affecting the Effectiveness PAO Maintenance Fee Payment of Hotel Establishments in Nakhon Phanom Province

Patiphat Champathip, Apikanittha Nalao, Kotchakorn Dechakhumphu

205-214
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An Analysis of Research Grant Allocation Trends and Disbursement Status of the Mahasarakham Business School, Mahasarakham University

Nattakan Jandachote

215-230
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Relationships Between Employee Competencies and Service Quality of Human Resources Department at King Chulalongkorn Memorial Hospital Thai, Red Cross Society

Chonticha Pattayakul, Pornphan Hemaphan

231-246
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Guidelines For Applying 21st Century Skills in Academic Administration Based on the Four Iddhipata Principles of School Administrators Under the Office of Suratthani Primary Educational Service Area Office 1

Supachok Kidmoh, Boonsong Thongiang

247-262
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Roles of People in Community Development Based on the Sufficiency Economy Philosophy, Ban Lai Ngaw 1, Wiang Kaen District, Chiang Rai Province

Anuttama Amornvivat

263-272
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Development of the “r” pronunciation skill training Exercise for Thai language students at Roi Et Rajabhat University

Anantasak Phonkaewket

273-286
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Creative Leadership of School Administrators Affecting Teachers’ Happiness at Work Under the Nakhon Si Thammarat Primary Educational Service Area Office 1

Hathaiporn Boonkhwan, Thanatcha Rattanaphant, Nopparat Chairuang

287-304
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The Effects of the Jigsaw Method on Vocabulary Learning of English Program Students in a Thai Public School

Andrew Thony Miralles, Thitapa Sinturat

305-320
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21st-Century Teaching Enhancement Based on Four Bala Dhamma of Teachers at Phra Pariyattidhamma School, Dhamma Section, Sangha of Roi Et Province

Phrakhrubidika Chanyut Jirasupho (Phumpruk), Phrasriwatcharasanbandit, Kotchaphat Sanguankhruea

321-334
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Academic Article

Buy Now Pay Later (BNPL): Implications for Consumption Behavior and Household Financial Risk

Kobkan Panphong, Pimonsiri Wattanasomwong, Chonlapin Pakpoom, Thiptaida Raktham, Suphicha Sapkhot, Phanlasa Channarong, Peerawong Mumthong

335-348
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How Should Educational Organizations Manage Human Resources in the Digital Era

Chalremphon Chusawatdikul, Thidawan Unkong

349-356
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