Vol. 4 No. 2 (2021): May - August

View Vol. 4 No. 2 (2021): May - August

Published: 2021-08-31

Editorial

Editorial

Krisada Chienwattanasook

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Research Articles

GUIDELINES TO DEVELOP MARKETING STRATEGIES FOR MUSLIM TOURISTS FROM ASEAN COUNTRIES IN THE UPPER SOUTHERN REGION

Piyawan Sangsuckar, Sarunya Lertputtarak

1-18
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THE COMPETITIVE FACTORS IN LOGISTICS OF THE ROAD FREIGHT TRANSPORTATIONS ENTERPRENEURIAL SECTOR IN THE CENTRAL REGION OF THAILAND

Piyachat Jarutirasarn

19-32
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FACTORS PREDICTING PREVENTIVE BEHAVIORAL INTENTION IN PATIENTS WITH LOW BACK PAIN AT THAI TRADITIONAL MEDICINE CLINIC, SIRINDHORN COLLEGE OF PUBLIC HEALTH, CHONBURI

Nirut Phuengphol, Waraporn Rattanapahira, Supansa Suksomsong, Chonlabut Thubthimthong

33-43
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GUIDELINES FOR THE DEVELOPMENT OF APPAREL PRODUCTS FOR OFFICE WOMEN IN THAILAND

Chetsada Atipongvanich

44-57
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THE FINANCIAL PREPARATION FOR PRE-RETIREMENT OF INFORMAL LABOR IN BANGKOK AND METROPOLITAN AREA

Thanwarat Suwanna

58-72
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THE NEW TYPE OF BUSINESS CONSULTATION FOR SMART SMES ENTREPRENEURS IN THE NEW NORMAL ERA

Pichet Peungsathienkul, Thaksaya Sangayothin

73-87
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GUIDELINES FOR DELVELOPMENT OF PEOPLE’S DEMOCRATIC POLITICAL BEHAVIORS THROUGH POLICY IN LOMSAK MUNICIPALITY, PHETCHABUN PROVINCE

Supachai Tritose, Arun Sonchai, Sompit Saibunchun, Domtharadol Anantasan, Chirarot Boonrat, Teeraphat Kitjarak

88-100
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FACTORS AFFECTING THE EFFECTIVENESS OF INTERNAL CONTROLS IN FINANCIAL AND ACCOUNTING OF HOUSING COOPERATIVES IN THAILAND

Punnapa Noijad, ฐิตาภรณ์ สินจรูญศักดิ์

101-115
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CONFIRMATION AND HABIT OF USING E-GOVERNMENT MEDIATE BETWEEN QUALITY DIMENSIONS AND CONTINUANCE USAGE OF E-GOVERNMENT: AN EMPIRICAL STUDY IN THAILAND

Kittisak Jermsittiparsert, โกวิท วงศ์สุรวัฒน์

116-136
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APPLICATION OF KHOK NONG NA MODEL FOR SUSTAINABLE AGRICULTURE MANAGEMENT IN THE CITY

Rujikarn Sanont, Nitiphat Kittirakshakula

137-150
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Book Review

Book Review: Into the Magic Shop

Chanattee

151-152
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