Community-Based Business Learning Activities to Promote Digital Entrepreneurship for Grade 6 Students

Abstract

This research aimed to explore and improve community business learning management for Grade 6 students in Ngewrai Subdistrict. Specifically, the objectives were: (1) to examine the current conditions and challenges associated with community business learning, and (2) to design and implement community-based learning activities that cultivate digital entrepreneurship skills. A qualitative research approach was employed, involving 17 participants: 12 students, 2 community business experts, and 3 teachers from Wattonchumsaeng school, located in Ngewrai Subdistrict, Taphanhin District, Phichit Province. Data were gathered using questionnaires, interviewing guidelines, and methodological triangulation to ensure data credibility. The data were then analyzed through inductive summary and descriptive recording. The findings revealed that: (1) existing community business learning faced challenges in four areas: a curriculum lacking integration of local knowledge, low student engagement and enthusiasm, assessment difficulties due to diverse student abilities, and a perceived lack of importance and development capacity regarding community businesses. (2) Community-based learning activities were developed, focusing on entrepreneurial knowledge, business skills, and digital competencies. These activities utilized the Ngewrai community as a learning environment, emphasizing active learning and real-life experiences. The outcomes demonstrated that students actively engaged in authentic learning, developed local products, and utilized online platforms for dissemination. This process significantly improved their problem-solving, decision-making, and self-directed learning skills, fostering a foundation for continuous development and sustainable learning.