Published: 2026-02-27

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Academic Article

THAI LAW ON THE MITIGATION OF RISKS FROM FINE PARTICULATE MATTER PM 2.5

Chot Atsawalapsakun, Suksmai Sutthibodee, Borwonwit Prueangwong

219-232

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DIGITAL COMMUNICATION THROUGH SOCIAL MEDIA FOR MANAGING EDUCATIONAL NETWORKS AND ENHANCING PUBLIC PARTICIPATION IN LOCAL EDUCATION MANAGEMENT

Bampen Maitreesophon

276-290

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Research Articles

THE SITUATION, PROBLEMS, AND NEEDS IN DEVELOPING FINANCIAL LITERACY THROUGH COMMUNITY-BASED APPROACHES AMONG MUSLIM YOUTH AT THE LEARNING PROMOTION CENTERIN SAI BURI DISTRICT, PATTANI PROVINCE

Theeravee Phuengtamblon, Abdullah Chelong, Sumsoo Sau, Mahmood Hayeemad

1-14

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THAI TOURIST SATISFACTION TOWARD MARKETING MIX OF KHIRIWONG COMMUNITY, NAKHON SI THAMMARAT PROVINCE

Phattarawan Tantong, Panharyn Nurakthananan

15-27

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A STUDY OF THE COMPONENTS OF ENTREPRENEURIAL LEADERSHIP OF PRIVATE VOCATIONAL EDUCATION ADMINISTRATORS IN NORTHEASTERN THAILAND

Sirichai Muangkhot, Suphirun Jantarak, Nawaporn Wanthong

28-39

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DIGITAL MARKETING STRATEGY ACCEPTANCE AND ORGANIC FERTILIZER PURCHASE BEHAVIOR AMONG ORGANIC FARMERS IN CENTRAL THAILAND

Supinda Rithichan, Pataraporn Puisuwan

40-57

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THE DEVELOPMENT OF A HOLISTIC ELDERLY CARE MODEL THROUGH COLLABORATION BETWEEN THE PUBLIC AND PRIVATE SECTORS

Supamat Amphol, Taksaya Sangayotin

58-70

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ACTIVITY MODELS TO DEVELOP QUALITY OF LIFE AN ELDERLY AT HAT KRAD CHUAN CHUEN SCHOOL, HAT KRAD SUBDISTRICT, MUEANG DISTRICT, UTTARADIT PROVINCE

Hthairat Kratainoi, Wasana Boonyamanee

71-85

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DEVELOPING THE CAPACITY OF PUBLIC SECTOR PERSONNEL IN THAILAND’S SOUTHERN BORDER PROVINCES IN THE MODERN ERA: CONCEPTS AND MODELS FOR MULTICULTURAL SOCIAL GOVERNANCE

Surainee Sainui

86-97

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THE REPUTATION OF MONKS FOR THEIR CONTRIBUTIONS AND IMPACT IN THE MONASTIC CIRCLE

Phramaha Surasak Suvannakayo (Sidarat), Nilubol Pairoh

98-107

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LEGAL MEASURES FOR REGULATING THE SALE OF GOODS IN PUBLIC PLACES AND PUBLIC WAYS IN MUEANG SONGKHLA

Chatchai Yurapan; Nathamon Thongmee

108-120

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TEAMWORK AND ORGANIZATIONAL CULTURE AFFECTING EMPLOYEE WORK MOTIVATION IN PRIVATE COMPANIES IN NAKHON SI THAMMARAT PROVINCE

Wikanda Kachatong, Chetsada Noknoi

121-131

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THE DEVELOPMENT OF SOCIAL WELL-BEING OF THE ELDERLY BY THE ACTIVE AGEING LEADERSHIP NETWORK PROCESS IN THE AREA OF MUANG CHUM SUB-DISTRICT, THA MUANG DISTRICT, KANCHANABURI PROVINCE

Songkran Suphasook, Nirun Yingyuad, Sunti Srisuantang

132-149

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STRATEGIC MANAGEMENT OF BRAND COMMUNICATION OF COMMUNITY ENTERPRISES THROUGH FACEBOOK LIVE STREAMING

Rawadee Sukmon, Apiwan Sirinantana, Puripat Keawthanawathana, Chamraen Khangkasri

150-161

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BEHAVIOR AND INTENTION OF TOURISTS IN COMMUNITY TOURISM FOLLOWING THE MOTTO OF SONGKHLA PROVINCE

Kaewta Pancheang, Wiwat Jankingthong, Nutsana Na Phayap

162-172

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THE 21ST-CENTURY ADMINISTRATIVE SKILLS OF SCHOOL ADMINISTRATORS UNDER SECONDARY EDUCATIONAL SERVICE AREA OFFICE SONGKLA SATUN

Nuttapong Janhom, Rungchatchadaporn Vehachart

173-186

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OUTCOME-BASED LEARNING FRAMEWORK FOR REAL-WORLD COMPETENCY IN THE SOFTWARE INDUSTRY

Prapas Thongrak

187-202

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STUDY OF THE THONG YOH SNACK STANDARD RECIPES FROM LOCAL WISDOM OF KAREN PEOPLE IN THONG PHA PHUM DISTRICT, KANCHANABURI PROVINCE

Pornthep Klindaeng, Supuksorn Masavang, Premraphi Ooaymaweerahirun, Phisut Naknean

203-218

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THE CONSTRUCTION OF PSYCHOLOGICAL SELF-CARE IDENTITY AMONG FIRST-YEAR NURSING STUDENTS

Preenapa Choorat, Chayanin Saleemin

233-249

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VALUE CHAIN MANAGEMENT AND INNOVATION MANAGEMENT AS DYNAMIC CAPABILITIES FOR COMPETITIVE ADVANTAGE IN THE ORCHID INDUSTRY

Vara Sarainmoon, Anchalee Hiranphaet

250-262

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COMMUNICATING POLICIES TO SUPPORT AN AGING SOCIETY OF THE PROVINCIAL HEALTH ASSEMBLY INTO THE IMPLEMENTATION OF LOCAL ADMINISTRATIVE ORGANIZATIONS

Jaruek Chairak, Haruthai Panyawuttrakul, Karn Boonsiri, Piyachat Lomchavakarn

263-275

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MASCULINITY IN THE LITERATURE OF THE SONGKHLA LAKE BASIN (1948 - 1963 A.D.)

Panuwat Worajin, Tanapat Temrattanakul, Sermsak Khunpol

291-305

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DIGITAL APPROACHES TO THE PROTECTION AND TRANSMISSION OF JIZHONG SHENG WIND MUSIC

Xiaoshan Li

306-316

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DEVELOPMENT OF A LIFE SKILLS TRAINING PACKAGE ON THE FOUR PRINCIPLES OF SANGAHAVATTHU 4 FOR VOCATIONAL STUDENTS OF ASIA LOPBURI TECHNOLOGICAL COLLEGE

Jueping Limsongprot, Porntip Wannawirot, Tassanee Mongkolrat

317-330

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POLITICAL CONSEQUENCES OF CONSTITUTIONAL ADJUDICATION IN THAILAND, 1997 - 2025

Kriditat Chaisawai, Alongkorn Akkasang

331-343

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STUDYING THE POTENTIAL FOR ENHANCING LOCAL DEVELOPMENT BASED ON THE BCG ECONOMY CASE STUDY: “POWDERED BEVERAGE MADE FROM LONGAN EXTRACT AND ADDED DIETARY FIBER IN THE LONGAN LARGE-SCALE FARMING GROUP” WIANG NONG LONG DISTRICT, LAMPHUN PROVINCE

Unnop Chaiwut, Monchanok Upata, Kritsaya Maair

344-356

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A STUDY OF THE CURRENT AND DESIRED CONDITIONS TO FORMULATE ACADEMIC ADMINISTRATION STRATEGIES IN SMALL-SIZED QUALITY SUB-DISTRICT SCHOOLS UNDER THE PRIMARY EDUCATIONAL SERVICE AREA OFFICE

Sirinthip Thanakong, Thidawan Unkong, Santi Buranachart, Numfon Kanma

357-372

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A STUDY OF THE COMPETENCY COMPONENTS OF EARLY CHILDHOOD TEACHERS IN ORGANIZING LEARNING EXPERIENCES BASED ON THE HOLISTIC CHILD DEVELOPMENT CONCEPT UNDER THE OFFICE OF THE PRIVATE EDUCATION COMMISSION

Primkunlarak Chaipatwaratchaya, Thidawan Unkong, Watchara Jatupon, Narisara Suaklai

373-384

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BEST PRACTICE FOR THE ADMINISTRATION EXCELLENCE OF WORLD CLASS STANDARD SECONDARY SCHOOLS UNDER THE OFFICE OF THE BASIC EDUCATION COMMISSION

Suwimol Ontong, Nopparat Chairueng, Rungchatchadaporn Vehachart

385-398

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THE INFLUENCE OF SERVICE MARKETING MIX TOWARDS THAI PASSENGERS’ PURCHASING MEAL ON LOW-COST CARRIERS

Chanutwat Sirieawphikul, Pongsavake Anekjumnongporn

399-413

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